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Web Trends

Rolling into 2014, we’re keeping an eye on what’s hot in web design.  The biggest driver of new web site design is Responsive Design because it eliminates mobile surfing issues and streamlines adding new content to all presentations of a web site.  But, right behind that is the desire for a tired, old site to look new and...

Rolling into 2014, we’re keeping an eye on what’s hot in web design.  The biggest driver of new web site design is Responsive Design because it eliminates mobile surfing issues and streamlines adding new content to all presentations of a web site.  But, right behind that is the desire for a tired, old site to look new and up-to-date. Imagery, Layout, Typography, programming, and color are five areas of web design that will see dramatic changes this year. A few month from now, you’ll say you heard and saw it at Dog Star Media first.Web Trends:1. ImageryLarge Photos - Areas at the top of webpages will start killing sliders.  We will see a trend away from auto scrolling banner content with messages.Manipulated Imagery – Photo filters seen in Instagram and Facebook are easy to apply and create visual interest.2. Layout:Long Scrolling Sites – You will see more continuous scrolling in place of pages upon pages of content and presentation will adjust to make this easy to navigateSimplified Content – We are trending away from side bar content.  Messages will be clean, simple and direct.3. TypographyVideos in Place of Text – Remember Web 2.0 from 1999. Social media, virtual communities, blogs, and video sharing?  Now, 13 years later, the prehistoric era and development phase of Web 2.0 is over. Now why not just say it with video?Larger Fonts – Larger fonts help communicate simple, direct messages, that are easily taken in and remembered.Stylized Type – After 20 years of web safe fonts aren’t we all tired of them?   Give your site some personality with typography.Non-bordering type – Responsive design and programming is quickly making this the norm for displaying content. 4. ProgrammingResponsive Mobile Design – Websites that are programmed to accommodate desktop, tables and mobile devices utilizing CSS3 are now the production standard.HTML5 - Flash, Silverlight and Java are dying because you can’t see Flash on a mobile device, and no one like to wait for pages to load.Parallax scrolling – Moving or changing backgrounds on websites at different speeds than foreground elements. This created the illusion of perspective movement..

As our first new crop of 2014 web sites go live, stay here to watch as we help our clients keep their design and message updated for the savvy web user. Are you thinking of redesigning your web site?  Send me an email and tell me why you are ready for a new site.  Dog Star Media sites are content managed, responsive and optimize efficiently.  If you are looking for an experienced web site designer who will enhance your web strategy with a great looking design, please let me know at donald@dogstarmedia.com

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Web Design Trends for 2014

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