Understand Your SEO Strategy?

In the last few weeks, I have had a lot of doctors ask about our SEO strategy.  This is an area of general frustration for business owners because it is so technical.   The nature of search engine optimization is technical but when we decided to start doing SEO at our marketing and media company, I wanted to make sure we could...

In the last few weeks, I have had a lot of doctors ask about our SEO strategy.  This is an area of general frustration for business owners because it is so technical.   The nature of search engine optimization is technical but when we decided to start doing SEO at our marketing and media company, I wanted to make sure we could clearly explain what we do and why we do it... and most importantly what results it generates.

The Standard ($300/mo) and Pro ($450) levels of our SEO program are conducted as Efficient Keyword strategies.  Efficient Keyword SEO is where we optimize your site on productive keywords that have less competition.  This results in higher rankings faster and a build-up of traffic.  With greater traffic you are more relevant on all your listings.  With greater relevance, you are able to compete on more competitive keywords.  The goal of these programs is to increase traffic to the site.  Cut. Dried. Easy to understand.

We rely on monthly audits on keywords and site changes that improve the site’s visibility on the keywords we have chosen.  All reports plus a high level summary are posted on or around the first of each month into an online project manager which contains all the files on your account so nothing is lost.

Our Elite Level service is designed for the all-out pursuit of a #1 ranking on a hard-to-rank keyword.  This is accomplished by analyzing what keeps the top ranked site on that keyword in place and we work to mirror all the backlinks and elements that can be duplicated.  This is a high-risk/high-reward strategy that is not for everyone.  This program is priced on an estimate of work over a long period of time.

The Elite Level is not for everyone but the Standard and Pro levels have yielded very good results over time.  Standard and Pro Levels are slow, steady and effective.   We operate a predictable program with easy to understand documentation on a regular schedule.   Does your SEO company do that?

If you want to try our Standard or Pro level Efficient Keyword SEO program, please let me know at donald@dogstarmedia.com.