Testimonial

Amy Norman, DDS, a long time client of Dog Star Media.  Late 2015, she purchased a web site revision from Dog Star Media.  We developed a content-managed, responsive web site for her practice using the Joomla format.  The site was designed with best design and programming practices.  Dr. Norman also began our Content-based Social Media program in January of 2016 right after the launch of her new web site.  In March of 2016, Dr. Norman launched her new website.

PROGRAMS

Website Design
1 Social Media Blog / Month
1 Social Media Video / Week
1 Patient Transformation / Month
4 SEO Articles with Syndication / Month

RESULTS AFTER 12 MONTHS

WEBSITE VISITS UP 41%
SOCIAL TRAFFIC UP 43%
REFERRAL TRAFFIC UP 196%
NEW VISITORS UP 46%
ORGANIC TRAFFIC UP 60%

Website

Since launching the new website in March of 2016 Dr. Amy Norman has seen a 41% increase in visits to her website. There has been a 46% increase in new visitors and a 14% increase in pageviews.

Overall Visits Through 1 Year

WEBSITE VISITS UP 41%
NEW VISITORS UP 46%

Social Media

Dr. Amy Norman is promoting 3 pieces of content each week on Facebook, 1 Blog, 1 Video, and 1 Patient Transformation. This content reached over 72,00 people and has resulted in a 43% increase in visits to her site directly from people on social media. Her video has reached over 37,000 people on Facebook.
SOCIAL TRAFFIC UP 43%

Social Media Video

Search Engine Optimization

For years Dr. Amy Norman did traditional Search Engine Optimization with limited results. In October of 2016 Dr. Norman started publishing 4 new articles to her website with syndication. This change has resulted in an increase in referral traffic of 590%. Her content has gotten infront of 1.8 million people and has been placed on sites like CNN, MSNBC, FOX, Seattle Times, Health.com, People, Time and many more. This traffic and linking from these reputatable sites has also impacted her organic traffic, increasing that by 60%.
ORGANIC TRAFFIC UP 60%
REFERRAL TRAFFIC UP 196%

Conclusion

Dr. Amy Norman has made all the right moves over the last year. The website redesign put a new twist on how content is presented to her patients. Custom photography and content planning made this site one of the most unique sites when compared to other people in her field. Dr. Norman understands the benifits of driving traffic from Facebook and other reputatable sites to hers. This has lead to an increase in consults and new patients.

About us

Dog Star Media is a marketing and media company based in Dallas, Texas. We specialize in social media, search engine optimization, web design, video production and marketing. Contact us and find out how we can help your business.

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PO Box 131047
Dallas, Texas 75313

(214)654-9180

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